Facts

CLIENT  Eucerin Haut Institut, Beiersdorf AG
SPAN  2012
TARGET GROUP  B2B and B2C
TEAM  Beauty

Skills

Public Relations
Live Communication

Contact

Stephanie Erding, Jule Leiermann, Swantje Laasch
Stephanie Erding, Jule Leiermann, Swantje Laasch

FAKTOR 3 AG
Kattunbleiche 35
D-22041 Hamburg
Fon: +49(0)40. 67 94 46-6137
Fax: +49(0)40. 67 94 46-11
beauty@faktor3.de


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Eucerin Haut Institut
Eucerin Haut Institut
Eucerin Haut Institut
Eucerin Haut Institut
Eucerin Haut Institut

Experience Eucerin up close at the Eucerin Skin Institute

Prior to its opening, more than 60 journalists - including key beauty journalists and trade journalists - experienced the world's first Eucerin Skin Institute up close. Together with experts from science and research, they explored the institute during an exclusive tour. Furthermore, selected business journalists received all important details and background information about the institute during a talk the night before the big opening. FAKTOR 3 was responsible for the whole organization of the event including creation of press materials, on-site support and the contents of a virtual press pressroom.