Facts

CLIENT  Public Affairs, TRILUX
SPAN  October 2015
TARGET GROUP  B2C
TEAM  Building and Living

Skills

Corporate Communications
Public Relations

Contact

Patrick Bouillon
Patrick Bouillon

FAKTOR 3 AG
Kattunbleiche 35
D-22041 Hamburg
Fon: +49(0)40. 67 94 46-22
Fax: +49(0)40. 67 94 46-11
p.bouillon@faktor3.de


Case Studies

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TRILUX presents the potentials of lighting

“50,000 day care slots could be financed by the savings generated using energy efficient street lighting; human centric lighting increases well-being; smart lighting can lower crime rates.” On October 14th in Berlin, TRILUX conveyed these and other theses to over 100 representatives, stakeholders, and civil servants to illustrate the chances of modern lighting technologies. Television journalist Cherno Jobatey served as host for the panel discussion.

FAKTOR 3 handled communications for the “Evening of Light” at the German Parliamentary Society. In close consultation with TRILUX, the FAKTOR 3 team “Industry and technology” elaborated pithy statements and convincing proofs.  As a result, TRILUX positioned itself as a provider of impetus to take full advantage of the societal benefits of modern lighting technology.